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by : admin Website Design

I Want To Have A Website But No Idea How To Start

 

When you go to the website developers, you need to provide them everything from content to design and layout. You have to tell them how you want your website to look like and the placement of the content you have provided.

What if you don’t know anything at all? What to do if you don’t have any content, design, or layout to provide to the website developers. You would end up in a deadlock.

That’s the very place where we come to rescue.

What Are We?

We are creators and innovators in the field of website development. We are not a business venture that takes the raw material from the clients and gives them the final product after processing. We are the artists in the industry.

Our work and reputation have made us stay on a whole new level from the rest of the players in the industry. We don’t require the raw material and all the basic information from the clients. We don’t want you to fill the long and boring forms and tell us the things which you don’t know at all.

What Do We Need From You To Build A Website?

Before telling you what do we need to make a website, let us tell you what we don’t need from you. If you want to provide us the content and design of your choice, we will stick to the plan. Like the other players, we don’t need the bundle of information about the content you want to display on your website. We don’t want you to be the designer and artist to provide us a visual sample of how your website should like.

All we need is a logo of your business. Your motto or the notion of your business. We would provide you with the website with all the content, design, and structure that will represent your philosophy and would be a true representation of your business or organization.

How Do We Make A Website From The Least Information You Provide?

We are a team of trained professionals for them; their work is their passion. Every member of our team is an artist in his or her corresponding field. We have a long history of working years and a long list of satisfied customers.

Our creative team fabricates all the content from scratch to truly represent and explain your philosophy and enhance the traffic on your website with the help of engaging quality content and SEO.

The design team makes the eye-catching graphics and layout for your website, which will involve the visitor in the whole process.

Then comes our coding team, which creates structure and codes for the website to make it easy to load on all devices. And you get a website which google loves to rank.

How Much Time Do We Need To Build A Website?

We don’t need weeks to build a website from scratch. If you give us zero information regarding the content or design of your website, we will still deliver you with a quality website in the least amount of time you decide for the deadline for final delivery.

 

by : admin Digital Marketing, Website Design

Why Content Writing is Important for Businesses

Do you know that more than 409 million people view over 20 billion pages online every month? (OptinMonster). There is clearly a legitimate reason why so many web pages exist and why so many people are reading them.

And this fact is alone enough to gauge the effectiveness of content writing and why you need writing services along with web design services in Malaysia.

But to further help you understand things and get a better perspective, we have mentioned 5 reasons why you need to incorporate content writing in your online marketing strategy for SEO wins.

5 Reasons Why Content Writing Matters for Your Brand

Makes You an Authority:

When you start rolling out daily blog posts and you discuss important aspects in your field, then you start appearing as an authority. Someone who knows their stuff reflects their expertise. So let’s say you are an advertisement firm, and you are discussing why businesses should use advertisements and how it can help them grow and get more sales. Now, if you are providing valuable insights, then people reading that blog will definitely be interested in checking out your services.

Since you appear to know what you’re talking about and are educating people about things related to your industry, they would prefer you over the brands that are just aimlessly promoting themselves. This not only makes you an authority but also gains people’s trust, which is the core element in a professional relationship.

Helps Solve Customer Problems:

You can also write blog posts on the most widely and commonly asked questions in your industry. You can use Google to search the questions that are most searched by people, and then you can write a blog post answering them and help people out. Let’s take the same example of the advertisement firm from above.

If someone is searching whether they need to make a live-action video or an animated one, then you can write a blog post educating about the benefits and pitfalls of both. Someone offering this kind of value for free instantly gets people’s attention. According to SEOTribunal; 57% of marketers admit they’ve gained customers just via blogging.

Gets You Leads:

Do you know that you can also embed forms in your blog posts that will pop up when someone is reading the content? The form will simply ask them to subscribe to your website by entering their name and email address. If they are impressed with your content and want to hear more from you, they will gladly give their contact information.

You can easily secure lots of leads this way and add them to your email marketing system. You can use opt-in forms throughout your blog posts and populate your email list, just by doing so. Then, later on, you can send emails to potential customers telling them about your services and convert them.

Helps with SEO:

According to OptinMonster; 72% of marketers say content creation is the most effective tactic for SEO. This fact alone tells how crucial it is to create valuable content to improve your search rankings. And the best part about search engine optimization is that if it’s working for your website, then you will start getting ranked for the queries that people search related to your brand.

How to Perform Your Website’s Audit For Better SEO?

You may start appearing on the 1st page of Google if your content creation game along with off-page SEO is solid, and that will lead to more people visiting your blogs. The more people visiting your blog, the more chances are there that you will get them to convert.

The best part is that this type of traffic is absolutely free. Granted, you will be investing in content creation, but that content will be a one-time investment. And when you start getting traffic on the basis of that content, then you will basically be getting it organically.

Builds Trust and Credibility:

Besides writing blog posts, the copywriting of your website matters a lot as well. When you write the About US page of your website and tell a compelling story that people can relate to, then it builds trust. Similarly, when you put a face or faces to your brand by writing about the CEO and the team, then it helps people make a personal connection with the business.

How to use Newsletter to Build Relationship with Customers?

This kind of content boosts the trust and credibility of the brand because people like a human feel more than a sophisticated corporate one. So make sure to have an attractive copy written as well besides the blog posts.

Over to You:

No matter if you work with the best web design company Malaysia, if your content game is not strong, you will struggle with organic traffic. So we suggest that you bring your A-game to the market and genuinely help people with your valuable blogs.

by : admin Digital Marketing, Internet of Things, Website Design

17 Tools That Will Help Your Online Business Improve

Besides offering the best eCommerce website package Malaysia, we also help online businesses think creatively and save as much of their resources as we can in initial stages. This is because our web design company Malaysia works with startups and online stores that need the best tools to perform their day-to-day operations without getting a dent in their budget. So if you are one of those new businesses, here are 17 free tools to have when starting out:

17 Helpful Tools For New Online Businesses:

  1. Wix Website Builder: If you need something clean, highly functional, and attractive, you can hire a web design company in Malaysia. However, if you like to try things on your own and get a beautiful website for free with limited features, then try out the Wix website builder.
  2. VPN by CyberGhost: You can leverage the virtual private network by CyberGhost to hide your online activity from hackers and safeguard your website’s privacy.
  3. Avast Protection: You can use Avast’s free version of endpoint protection that will further secure your online businesses from malware and viruses.
  4. Wrike Project Management: Do you have a team to collaborate with? Why not use the free version of Wrike to work with up to 5 people, assign and manage tasks, monitor their activities, and share files with ease.
  5. Join.Me for Video Calls: No business can grow effectively if the people behind it cannot effectively communicate. As someone once said; communication is the lifeblood of an organization. So, by using the free version of Join.me, you can talk to up to 10 people at once.
  6. Zoho Recruit: If you have a small business, you can use Zoho’s free applicant tracking feature, which will allow you (recruiter) to work on up to five job openings. You can publish, edit, and track jobs until you have the right candidate.
  7. Deputy’s Human Resource Management: Once you recruit the right person for the job, you will have to track her/his progress, and for that, you can use the human resource management tool by Deputy. Though it is not free, it only costs $1/month for each employee, which is nothing compared to the value you get.
  8. Wave Accounting: Every business needs to have a robust accounting system in place to track expenses and measure ROI. With the help of a free version of Wave, you can get features like accounting and reports, invoice creation, and receipt scanning directly in your system.
  9. Equity Net: Your website is set up, now you need investors to back your idea, right? Well, with the help of EquiNet, you can plan, analyze, and show your business plan to investors and raise money with the help of this crowdfunding platform.
  10. Social Listening with HootSuite: Want to effectively run your social media profile, interact with people, and see what they are saying? Well, why not use the free version of Hootsuite? You can schedule your posts and engage with your followers for free.
  11. Email Marketing with Autobot: Having a robust email marketing system in place helps with increasing your followers, getting more visitors to your store, and ultimately bringing more sales. You can use the free version of Autobot to have an SMS marketing system and email marketing system. Though you can send limited messages in the free version, it will still give you a good idea of their service.
  12. Data Visualization: You can leverage the data visualization tool by Tableau Public to get responsive visuals of your data in the form of charts and graphs on a single dashboard.
  13. Power BI: Want to make more effective decisions? You can use Power BI to get insights into your marketing, sales, and consumer data, etc. Up to 1GB of data can be scanned with a free version, which should be enough to get started.
  14. Document Management: There will be several documents that you will be handing out to your team with their tasks or other information; all of this can be done with the free version of Zoho Docs. Their free plan allows you to share unlimited files/folders, use various editing tools, manage users, and sync with the desktop.
  15. Helpdesk Software: You can use the free version of the helpdesk by Zoho Desk and create forums and knowledge base to cater to your customers’ needs and provide excellent support to them. Though you can customize the software as per your branding, for more complex customization and features, you can get a $12/user plan for a month.
  16. Document scanning: Want your team to have a soft version of your business cards, brochures, and leaflets to send to your customers via email? You can use Evernote Scannable to have your documents scanned into high-quality images.
  17. Free Online Surveys: The last part of every business’s launching and marketing cycle is feedback from customers. Their views about you help you get better. You can create interactive and visually appealing surveys via SurveyGizmo and send them to your customers.

Over to You:

By offering web design services Malaysia for several years, we at Operion have learned that a business needs tons of tools to operate to its maximum potential. If you have a limited budget, the above mentioned free online applications should help you get a good head start.

by : admin Ecommerce Tips, Website Design

15 Marketing Secrets That Can Boost Your Organic Reach on Facebook

Being the finest web design company Malaysia, we have worked with several brands that have massive audiences on Facebook, and they mainly focus on increasing the reach organically. There are some things that these big brands do to skyrocket their organic reach on Facebook. We are going to share the most important ones with you in this guide, so let’s start:

15 Practical Tips for Boosting Organic Reach on Facebook:

  1. Become Verified: When people see a blue tick beside the name of a page, it instills confidence in them. You can ask for Facebook verification and provide relevant documents to get that blue tick. It also brings you in front of your audience more than non-verified pages.
  2. Publish Timeless Content: At Operion, we believe that content plays a key role in generating leads. When we publish helpful, insightful, and evergreen content on our site, people find it extremely valuable, which compels them to get our web design services Malaysia. You can replicate the same in your Facebook marketing strategy. Besides producing helpful content in text form, we suggest that you leverage video content as well because over 500 million people watch them on Facebook every day. (WordStream).
  3. Create Private Groups: Yes, privacy brings out curiosity! This makes more people join the group to see what valuable content is being shared. Invite your highly engaging audience to join the group and start conversations on various topics related to your industry. Encourage the members to invite their friends to your group, and your community will start growing.
  4. Leverage Post Targeting: You can target people from your page audience in organic posts as well. Turn on this feature by going to the General Settings of your page, and you will see a targeting button in the window where you write the post. Use it to target people based on age, location, interests, and other factors. The more relevant people see it, the more engagement and shares it will get.
  5. Time Your Posts: If you have been posting for a while now, you will be able to see data on the time when your posts receive the most engagement. You can view the data on Facebook Insights, go there, note the timing, and start posting on those times to get more reach.
  6. Leverage Hashtags: Your hashtags can be related to your industry or the content you are posting. For instance, our hashtags are usually like ‘web design company Malaysia’ with ‘#’ attached to the phrase. These tags make your posts stand out and help your potential clients discover you easily. However, don’t use more than 2 hashtags.
  7. Run Contests: People love to participate in things, whether on the internet or in real life. You can run contests involving giveaway of your product/service and ask people to like, comment, and share as much as they can. Also, ask them to invite their Facebook friends to like your page. The one who brings most people to your page will win. These posts can have a massive impact if done right.
  8. Republish Old Content: If you are running out of ideas for valuable posts, you can always update the old content with the latest news and infographics and republish it. More valuable posts mean more engagement.
  9. Work with Influencers: You don’t have to pay someone to promote your business. Strike a deal with them like you will promote their business if they do it for you. Both of you can also collaborate and make videos that you can publish on both pages. Both of your audiences will check out your posts.
  10. Leverage Stories: Just like Snapchat and Instagram, you can post fun stories on your Facebook page, which will instantly appear at the top of your audience’s Facebook app. You can ask some interesting questions which will entice people to check out and answer.
  11. Live Streaming: According to an estimate, live stream videos get an average of 64 billion views/day. You can also start a series of daily live streams where you interact with your audience, answer their questions, or educate them about your industry.
  12. Leverage Email Marketing System: You can also send out emails to people in your email lists whenever you post something new and interesting on Facebook and get engagement from them.
  13. Ask to Turn On Notifications: There is a ‘Notification’ column when someone clicks on the ‘Liked’ button on your page. Ask people to go there and turn on the notifications. Do this in most of your posts. The more people turn it on, the more they will get notifications of your new posts, so the more engagement and reach you will get.
  14. Cross-Platform Promotion: If you have an audience on other social media platforms, ask them to check out your Facebook page or add links to your most interesting Facebook posts and ask people to comment there. Getting one platform’s audience on another platform helps a lot.
  15. Engage With Audience: Lastly, remember that engagement sparks engagement, which is why when you see your posts start getting traction, you need to engage in conversation with the people commenting on your posts. This will lead to more people commenting and liking the posts.

Over to You:

We have provided our top eCommerce website package Malaysia to several brands that brought sales via Facebook organic posts. Using these techniques, you can do that too. Just research more about these tricks, leverage them properly, measure results, and follow the strategy which works the best.