WhatsApp Business is a free app for Android and iPhone that was designed specifically for small business owners. WhatsApp Business makes it simple to communicate with consumers by giving tools to automate, sort, and react to messages fast. It’s also supposed to have the same look and feel as WhatsApp Messenger. From texting to sharing photographs, you can use it to accomplish anything you’re used to.
Two-Way Communication
WhatsApp Business allows businesses to participate in two-way messaging with consumers using an app that they are likely already using for regular chat discussions. Businesses may use the app to access a range of consumer messages and campaigns in a quick and easy method.
Provides Additional Security
End-to-end encryption and two-factor authentication are built into WhatsApp to keep both users and companies safe. WhatsApp Company also validates your business account upon registration, guaranteeing that consumers who opt-in to receive your texts and communications are receiving them from you.
Messages and profile are branded
Every firm should develop a WhatsApp “Business Profile,” a distinct business identity that incorporates branding components into your WhatsApp discussions. You can include phone numbers, online addresses, retail locations, promotional information, and more. WhatsApp Business also allows you to include photos, videos, and documents in your chats.
More Conversations Will Begin Automatically.
You may build templated messages that remind consumers to take the next step and start a discussion once they’ve opted in to receive WhatsApp messages from your company. WhatsApp guarantees that users do not receive spam or irrelevant conversations by enforcing stringent rules for content quality and response times. WhatsApp also requires business users to react to incoming customer messages using a non-template message within 24 hours.
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